Fountain Valley, CA, Mar. 31, 2006 – Equus Products, Inc., offers its new Gauge Point-of-Purchase display to help its customers increase sales. The lightweight 4’x 2’ display features a selection of 50 non-working gauges from the 6000, 7000 and 8000 series. It mounts easily to most gondolas to give retail customers an easy and cost-effective way to merchandise the entire gauge program to their customers.

“Anyone who sells automotive gauges has had to contend with challenges ranging from shelf space to theft,” said Richard Amador, Equus’ Marketing Director. “The new Equus merchandising display was designed to reduce theft, while helping to double our customers’ sales potential with the same amount of shelf space. Since its debut, a leading automotive chain that installed the display in all 1200 stores, has seen a dramatic increase in gauge demand and sales, up to 500% with some SKUs.”

For more information, including pricing, lead times and how you might qualify for a FREE gauge display, please contact sales by email: sales@iequus.com or phone: 714-433-0121